Since the issuance of 3G licenses in 2009, China has entered the ear of 3G. The maturity of technology and the network optimization will bring a great increase of 3G users in 2010, mainly because many value-added services are offered in addition to the high-speed mobile Internet access.

The success of App Store brought a new operation mode in the era of mobile broadband Internet, and provided novel inspiration for the mobile terminal manufacturers and operators in each industrial tache. The traditional manufacturer, such as Nokia, has begun to transfer to content provider. After striping the network equipment production to NSN, Nokia, referring to the Apple model, developed Ovi Store in 2009 and began to build its own commercial platform in addition to profiting from smart phones. Greater changes have happened to the three Chinese operators who have transferred from traditional network operators to service providers in 2009. In succession, China Mobile launched Mobile Market, China Telecom developed E-surfing application store, and China Unicom promoted network application shop. These online stores, similar to APP Store, featured by openness, satisfy various requirements of any individuals, small or medium software enterprises and traditional service providers.
 
Applications will be the dominant factors in the era of 3G/LTE/4G. With the boost of mobile data transmission rate, the value-added services will be increased rapidly. These open online application stores will promote the popularization and development of mobile Internet, while the Mobile Internet will also generate a feedback to the development of these online stores.